AI Score Blog

What actually gets a business recommended by AI, and what doesn't.

Research, case studies and practical fixes on AI recommendation visibility (AEO), written for golf clubs and local service businesses, not generic marketing teams.

Golf
11 August 2026 · 6 min read

Why AI recommends your golf club for a round, but not for a corporate day

Golf venues that win on generic AI searches often disappear the moment a prompt turns corporate. Here's why, and how to close the gap.

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Local Service Business
11 August 2026 · 5 min read

How garages and independent mechanics get recommended by AI assistants

Drivers are starting to ask ChatGPT and Gemini for a trustworthy garage instead of searching Google. Here's what determines whether yours gets named.

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Case Study
11 August 2026 · 6 min read

The ChatGPT personalisation problem: how a logged in account can hide your business from AI

A logged in ChatGPT account can quietly change which businesses get recommended. We tested it directly, and the bias ran the opposite way we expected.

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AEO Explained
11 August 2026 · 6 min read

How to write an llms.txt file: a plain English guide

llms.txt tells AI models what your business actually is. Almost nobody has one yet. Here's exactly what to put in it and where.

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AEO Explained
11 August 2026 · 5 min read

Why a slow mobile site makes your business invisible to AI

A slow mobile site doesn't just cost you visitors. It can quietly cost you AI recommendation visibility too. Here's the real link between the two.

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Golf
7 August 2026 · 6 min read

Schema markup for golf clubs: a plain English JSON-LD walkthrough

Most golf club websites either skip schema markup entirely or publish it with the wrong details inside. Here's exactly what to include and why it matters.

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Local Service Business
7 August 2026 · 5 min read

How dentists and clinics get recommended by AI assistants

Patients are starting to ask ChatGPT and Gemini for a dentist instead of searching Google. Here's what determines whether your practice gets named.

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Local Service Business
7 August 2026 · 5 min read

How gyms and personal trainers get recommended by AI assistants

More people are asking AI to find them a gym or a personal trainer instead of scrolling Google Maps. Here's what determines who gets named.

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Case Study
7 August 2026 · 6 min read

The Perplexity exclusion pattern: a closer look at why one AI platform keeps leaving good businesses out

Three of four golf operators we tested were absent or ranked last on Perplexity while performing normally elsewhere. Here's why, and what to do about it.

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AEO Explained
7 August 2026 · 5 min read

AI Recommendation Score vs Google reviews: what's actually driving each one

Strong reviews and strong AI recommendation visibility often move together, but they're not the same thing. Here's how each is actually measured.

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AEO Explained
6 August 2026 · 7 min read

What is AEO (Answer Engine Optimization) and why it matters more than SEO right now

SEO gets you found on Google. AEO gets you named by ChatGPT, Gemini, Claude and Perplexity. Here's the difference, and why the second one is currently wide open.

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Case Study
6 August 2026 · 6 min read

Case study: St Mellion Estate ranked #1 on Gemini, absent on Perplexity

We ran the same buyer prompts across four AI assistants against a real UK golf resort. The result depended entirely on which AI the prospect happened to open.

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Golf
6 August 2026 · 6 min read

Why ChatGPT recommends some golf clubs and completely ignores others

Four UK multisite golf operators, tested with the same prompts. Some ranked first. One never appeared at all. Here's what separated them.

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Local Service Business
6 August 2026 · 6 min read

How local service businesses get recommended by AI assistants

Plumbers, dentists, gyms, garages. The buying question has moved from a Google search box to a chat window. Here's what determines who gets named.

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AEO Explained
6 August 2026 · 5 min read

Five website signals AI assistants use to decide who to recommend

AI models can't call you and can't visit in person. They work entirely from what's crawlable. These five signals do most of the work.

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